Once a year it’s Flavourites Live time. This sparkling event in Amsterdam, powered by MamaMarketing, offers webshop owners a stage to show their products ‘live’. Located in the inspiring location ‘De Overkant‘ this event hostst a consumers fair and a b-to-b event with workshops, lectures and providers focussed on b-to-b-products.
Since the schedule was pretty full, the first lecture was already at 10 in the morning. That meant an early trip to Amsterdam, to the other site of the IJ by ferry. After a refreshing and hasty – yes I was late again – walk to ‘The Overkant’ the first lecture from Carlotte Mos/Ocher was about to start. Luckily a bit later than scheduled 🙂 Carlotte told us a lot about branding. You are your brand! You and al your expressions. Ofcourse you know this stuff, and you heard it before, but she managed to tell these facts in such an inspiring way, supported by a beautiful designed presentation (you are your brand! 🙂 ), that it really had an impact on me. …I have a lot of work to do coming weeks …
This vibrant start was followed by lectures about Pinterest (with some usefull tips), SEO (more good tips!) and content strategy. One other lecture that stood out was about trends in e-commerce, media & social media by Lieke Lamb. She is a true performer and speaker. It is wonderful to listen to her. Well founded facts and opinions brought with humour. The most important things she had to say; focus on mobile, desktop computer use will be replaced by mobile applications.
A lot of input, together with the inspiration from the course Blogging Your Way from Decor8, my head is full with new ideas and stuff that I have to improve in my blog and on my site….